Wednesday, March 30, 2011

The Times and Sunday Times have 79 000 digital subscribers

From nma 29.3.2011
The Times and Sunday Times together had 79,000 digital subscribers at the end of February, according to figures released by News International.
This includes subscribers to their websites, as well as to The Times iPad app and the Kindle edition.
The number of digital subscribers rose more than 60% in the past four months, up from under 50,000 on 31 October 2010.
...
Since introducing a paywall last July, The Times and Sunday Times sold 222,000 ’digital products’, encompassing one-day passes to the websites, along with cumulative sales of the newly launched Sunday Times iPad app.
These are the second set of figures on the paywalled titles to be released by the publisher. Last November, News International put out figures saying The Times had 105,000 paying digital-only subscribers, comprising website, iPad, Kindle, single copy and pay-as-you-go users (nma.co.uk 2 November 2010).


http://www.nma.co.uk/3024931.article?cmpid=NMAE01&cmptype=newsletter&email=true

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