Thursday, March 31, 2011

The paidContent 50: The Most Successful Digital Media Companies In The U.S.

From PaidContent There’s no doubt that people are spending increasing amounts of time with digital media (the web and mobile devices) and decreasing amounts with traditional media (newspapers, magazines and radio). The numbers prove it.
What’s less clear is this: Which media companies are doing the best job of exploiting that shift? Welcome to the paidContent 50, our inaugural list of the 50 most-successful digital media companies in the U.S. (Don’t be fooled: There are 50 companies on the list, even though it ends at No. 43. We had one three-way tie and five two-way ties).
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Some high-level takeaways from our ranking: Businesses that generate digital revenue by selling ads dominate our list; companies that make most of their money selling online content or subscriptions took only 13 of the 50 spots. And while many traditional media companies may be struggling to grow their overall sales, they are generating significant revenue online. Twenty-one companies on our list have a substantial presence in non-online media, such as newspapers, phone books or TV. Finally, Google is—by far—the most successful digital media company in the U.S. Its revenue is more than three times that of the number two company on the paidContent 50.
For the purposes of this list, we defined a digital media company as a business that is making money directly from the sale of online content or online advertising

http://paidcontent.org/list/the-most-successful-digital-companies

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