There are plenty of warning signs about the ongoing disruption in the media industry, and everyone is looking for someone to blame. But when it comes to their journalistic competition, many traditional outlets still seem to look primarily at other media players such as the Huffington Post, Buzzfeed or Politico. As information architect and web developer Stijn Debrouwere notes in a smart post about the evolution of media, however, the reality is that much of what we find competing with journalism in the digital world are things we barely even recognize as journalism. How the industry adapts to that change will be the real challenge.
Debrouwere says that when he thinks about the changes in journalism, he’s not thinking about “digital first or about blogging or about data journalism or the mobile web or the curation craze,” or any of the other aspects of democratized distribution and the social web, such as citizen journalism — all of which he notes have had a huge impact. Instead, he says we should be looking at the things that are actually replacing traditional sources of journalism in our day-to-day consumption habits.
Sites like Wikipedia and Reddit are replacing some aspects of journalism
In this category, Debrouwere mentions services such as Netflix and Amazon, as well as Spotify and Rdio — all of which feature recommendation engines, and in many cases social aspects that to some extent replace reading record reviews or concert reviews in a newspaper. Not only is there less clutter, he says, but you can listen to or watch the content right away. Other sites offer topic-specific content that is much deeper and richer than any general-interest newspaper could hope to be on a subject. And then there are sites like Reddit and Quora and Wikipedia:
...Readers aren’t interested in debates about the nature of journalism...
http://gigaom.com/2012/05/07/journalism-dying-by-a-thousand-cuts-or-being-reinvented/
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