Monday, June 4, 2012

Newspapers Cut Days From Publishing Week

NYT reporting:
The news waits for no one. But newspapers might start asking readers to — at least for print copies.
The Calgary Herald is planning to scrap its Sunday edition.
Almost two weeks ago, The Times-Picayune in New Orleans, which is owned by Advance Publications, announced that it would cut back its print schedule to just three days a week. Within hours, its sister publications The Birmingham News, The Press-Register of Mobile and The Huntsville Times followed suit. Four days later, Postmedia announced that three of its papers, The Calgary Herald, The Edmonton Journal and The Ottawa Citizen would all eliminate their Sunday editions.
Newspaper executives across the industry lament the loss of the daily print paper, but concede they might follow the same path. John Paton, chief executive officer of Digital First Media, which operates 75 daily newspapers, said he would consider reducing his print schedule when there was enough digital advertising to support it.
“I’m a career newspaperman. I feel the emotional tug. My father was a printer. I get it,” Mr. Paton said. “If you care about journalism, you’ve got to do this.”
By cutting back on print publishing, newspaper executives are betting they can wean loyal customers and advertisers from their daily print newspaper habit, while at the same time driving them to their own Web site. Some industry analysts warn that readers raised on a daily newspaper appearing at their door will lose a sense of loyalty if it arrives only a few days a week. It is like having CBS and NBC going dark on nights when they do not sell much advertising. 

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